Tuesday, 22 May 2007

Nessles big bunch of scum

I've subtitled Nessles reply to the guardians article showing they are still promoting milk poweder over breast milk. my bits are in yellow.

We're not trying to undermine the baby-milk code
(Just disregard it and do what we like)
Nestlé is committed to the health of mothers and infants in the developing world, says Hilary Parsons
(Nessles wants to make money in as many markets as possible selling expensive milk to poor people regardless of its health benefits is just one of them)
Hilary Parsons
(Corporate zombie who seemingly can sleep at night despite spouting errant nonsense all day)Tuesday May 22, 2007

Joanna Moorhead's report on infant-formula marketing in Bangladesh failed to highlight a
(Nessles is very good at hiding its dodgy schemes and is very litigious.)
single violation by Nestlé of the International Code of Marketing of Breast Milk Substitutes
(Obviously they could be nice and not push the code to its limit, they could choose to be moral and not need a code)
(Milking it, G2, May 15). Indeed, she herself doesn't believe that we are in breach. Instead, by
(Nessels doesn’t like free speech because they like to lie and don’t like getting found out.)
Presenting contacts with health professionals - permitted under the code - as "aggressive" marketing, the article claimed that Nestlé is exploiting grey areas.
For example, Save the Children alleges that Nestlé gives health professionals pictures of
(Save the Children say Nessles gives out leaflets to doctors but I’ll use allege because it sounds dodgy, oh and doesn’t Lactogen sound posh like a medicine, when it’s just powdered milk).
Lactogen to pass on to mothers in order to get around the code's prohibition of direct contacts between mothers and companies. The article describes these leaflets as "to all intents and purposes flyers for the product concerned". But giving information to health workers is permitted by the code.
(Again Nessles could act morally and not push their products, which if they were any good wouldn’t need to be marketed in dodgy ways)
Had the article illustrated a copy of one of our so-called flyers, readers may have been more sceptical of the assertion of exploitation.
Nestlé sells three types of Lactogen in Bangladesh. The products have different formulations and feeding frequency. Should an infant consume the wrong product, this would have an adverse effect on the child's health. The leaflets are essentially a safety measure to ensure that the right product is bought for a child of the corresponding age and that the mother understands how frequently she should feed the child.
Featured prominently on the front of the leaflets is the statement: "Nothing is a substitute for or equivalent or superior to breast milk." Though the author states that she saw no evidence of Nestlé-sponsored pro-breastfeeding literature, on the back is important advice for mothers including information on breastfeeding, a warning that partial bottle-feeding can have a negative effect on breastfeeding, and advice that the costs of infant formula should be borne in mind before deciding to use it. This does not sound much like a flyer!

(I can’t go on anymore female adult literacy in Bangladesh is around 30% with much lower figures for poorer women. The idea that they could read even basic labels is risible and they take home the clear message of what’s best for their child by the big picture on the front of a tin of Lactogen. A twelve year old with one lesson in media studies could decipher the message being given out here. Now’s not the time to discuss the uneven hierarchical power balance inherent in the medical profession but suffice to say that the message that women with sick children get is that powered milk is best because the high priest/doctor says so. Hillary next time your in Selfridges spending you ill gotten gains, you might ponder why the Clinique assistants are wearing white coats )

The article also highlights the fact that a cake and a plastic pen were given to health professionals - as if such items would persuade the paediatricians of Bangladesh to endanger babies' lives by recommending infant formula over breastfeeding. Incidentally, the pen illustrated alongside the article does not promote an infant formula but mentions NIDO, a milk powder for general family use.

(Try this next time you spend lots of money on advertising at work, when your boss asks “why did we spend 10 grand on cheap pens” just say “ well sir they are just cheap pens they don’t influence the consumer, they don’t help build our brand, so I don’t really know why I did it do I get a raise?”)

Far from trying to get around the code, in developing countries, Nestlé voluntarily applies the entire WHO code - whether the government does or not. In fact, Nestlé is the only major infant-food company in developing countries which: does not give free supplies of infant formula to hospitals; refrains from marketing cereals and baby foods for infants younger than six months; and does not advertise follow-on formula (for infants more than six months of age).
(We’d like a big badge for acting morally (RE: not advertising :that’s if they do, if free pens aren’t advertising large road side hoarding or radio jingles may not be too)
This is the action of a company committed to improving the health and nutrition of mothers and infants, rather than one trying to exploit grey areas of the code.
(Nessles wants to make money in as many markets as possible selling expensive milk to poor people regardless of its health benefits is just one of them)

· Hilary Parsons is Nestlé's head of corporate social responsibility
(Hilary thinks she’s a nice person but has a worry in the back of her mind that with every word she utters she’s moving further away from a normal decent human being and becoming a hollow amoral beast)
Unicef site if you missed the link earlier for stats on how goddamn poor the place is.

an internal Nessles document showing how much they spend on everything including advertising (which Hillary seems to think doesn't work, see also the cheap mugs they buy from china)

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