Woken this morning by a text arriving in (on?) my phone , I should learn that anything arriving that early won't be important but my curiosity dragged me from my pit. The usual bleary eyed hunt for the phone followed only to find that vodaphone had decided the best way to make me buy more phone tat was to wake me up on Sat morning with a multimedia text. I immediately deleted the text, the title line was enough "Paris Hilton's birthday bash". I won't grace PH with any more talk, I'll just make a general comment. This message was the product of 10's of peoples time and effort and the arrow point of one of the countries most successful companies and this is how they want to greet their public. Last Saturday they didn't send me text reminding me of the lunar eclipse, or perhaps a pancake recipe (on shrove Tuesday) or even a corny joke no a bland tedious celebrity. If you go to their boring "walled garden" of an Internet site there's nothing of interest. I had some "free" downloads from my phone package to use but postage stamp sized pictures of z list celeb in "hand bras" was all the had to offer me, I couldn't even pay for a copy of tetris. I'm sure they are missing out on loads of sales from the likes of myself because of their narrow media led obsessions.